Privacy and POPIA Notice

Last updated: 7 September 2026

Your privacy is important to us. This Privacy and POPIA Notice explains how LightLife Health Solution collects, uses, stores, shares and protects personal information when you visit our website, submit a form, download a resource, purchase a product, book a consultation, join a programme or communicate with us.

We process personal information in accordance with the South African Protection of Personal Information Act 4 of 2013 (“POPIA”) and other applicable laws.

1. Who We Are

This website is operated by:

LightLife Health Solution
Marc Friederich
59 Strubens Road
Observatory
Cape Town, 7925
South Africa

Email: [email protected]

Website: https://lightlifehealthsolution.com

LightLife Health Solution provides holistic health and wellbeing coaching, educational resources, recipe e-books, online courses, wellbeing programmes, product information and related services.

For purposes of POPIA, LightLife Health Solution is the Responsible Party for personal information collected through our websites, forms, products, programmes, services and communications.

Information Officer: Marc Friederich
Information Officer email: [email protected]

2. Information We May Collect

Depending on how you interact with us, we may collect:

  • Your name, email address, telephone number and location.

  • Billing, delivery and transaction details.

  • Order, booking and appointment information.

  • Messages, enquiries and feedback you send to us.

  • Programme, coaching or course registration information.

  • Communication preferences and records of marketing consent.

  • Information needed to provide access to digital products, courses and downloads.

  • Website usage information, including browser type, device information, pages visited and general location data.

  • Health and wellbeing information that you voluntarily provide when requesting guidance, completing an assessment or participating in a programme.

  • Communication history from email, telephone, WhatsApp, SMS, website forms or social media.

We aim to collect only information that is reasonably necessary for an identified and lawful purpose.

3. How We Collect Information

We may collect personal information:

  • Directly from you when you complete a form, make a purchase, book an appointment, download a resource or contact us.

  • During coaching consultations, assessments or programme participation.

  • Through our websites, online stores, booking platforms, course platforms and customer-management systems.

  • Through email, WhatsApp, SMS, telephone or social-media communication.

  • Through cookies, analytics and similar website technologies.

  • From a referral or introduction where the person providing your details is authorised to do so.

  • From publicly available sources where collection and use are permitted by law.

Where information is not collected directly from you, we will take reasonably practicable steps to tell you where it came from when required.

4. Why We Use Your Information

We may process personal information to:

  • Respond to enquiries and requests.

  • Deliver a requested guide, recipe pack or other resource.

  • Arrange consultations, appointments and programme participation.

  • Provide coaching, educational content and wellbeing support.

  • Process purchases, payments, refunds and deliveries.

  • Provide access to digital products, recipe e-books, meal plans and online courses.

  • Send confirmations, reminders and service-related messages.

  • Maintain customer, programme, accounting and transaction records.

  • Personalise our service based on information you voluntarily provide.

  • Improve our websites, resources, products and customer experience.

  • Prevent misuse and maintain the security of our systems.

  • Meet contractual, legal, tax, accounting and regulatory obligations.

  • Send newsletters, health information, product news and promotional offers where permitted.

We will not process personal information for a materially incompatible purpose without informing you and obtaining consent where required.

5. Voluntary and Required Information

Providing personal information is generally voluntary. However, certain information may be required to fulfil your request, process a purchase, provide access to a programme or arrange an appointment.

If you do not provide the required information, we may be unable to deliver the requested product, resource or service.

Consent to receive marketing is voluntary and is not a condition of purchasing a product, making an enquiry or receiving a requested resource.

6. Service and Marketing Communications

We may send communications necessary to:

  • Respond to your enquiry.

  • Deliver a requested resource.

  • Confirm or manage a booking.

  • Fulfil a purchase.

  • Provide access to a course or programme.

  • Support your participation in an active service.

These operational communications are separate from marketing.

We will send newsletters, recipes, wellbeing information, programme promotions and special offers only where you have consented or where otherwise permitted by POPIA.

You may withdraw your marketing consent at any time by:

  • Clicking the unsubscribe link in an email.

  • Replying STOP to an applicable SMS or WhatsApp message.

  • Contacting us at [email protected].

Withdrawing from marketing will not prevent us from sending necessary messages concerning an active enquiry, booking, purchase, course or programme.

7. Health and Wellbeing Information

Information about your physical or mental health, medical conditions, symptoms, medication, weight, measurements or wellbeing may constitute special personal information under POPIA.

You may voluntarily provide this information when requesting guidance, completing an assessment or participating in a coaching or wellbeing programme.

Where required, we will obtain your express consent before processing health information. We will use it only for the identified purpose, including:

  • Understanding your health and wellbeing goals.

  • Assessing whether a programme may be suitable for you.

  • Personalising educational or coaching support.

  • Monitoring progress where you have requested this service.

  • Maintaining relevant programme or consultation records.

Access to health information will be restricted to authorised persons and service providers who reasonably require it to deliver or support the requested service.

We will not use identifiable health information, photographs, measurements, testimonials or programme results in advertising or public content without separate permission.

LightLife Health Solution provides wellbeing education and coaching. Our services do not replace professional medical advice, diagnosis or treatment. You should consult an appropriately qualified healthcare professional regarding medical symptoms, conditions, medication or treatment.

8. Children’s Information

Our general websites, resources and opt-in forms are not intended to collect personal information directly from children without appropriate consent or authorisation.

Where a programme or resource concerns a child, information should be provided by, or with the consent of, a competent person such as a parent or legal guardian.

We will not knowingly use a child’s information for direct marketing without appropriate authorisation.

9. Payments

Payments may be processed through secure third-party payment providers such as Stripe, ThriveCart or another payment service displayed at checkout.

LightLife Health Solution does not ordinarily receive or store your complete payment-card number. Payment providers process payment information according to their own security, legal and privacy obligations.

We may retain transaction confirmations, invoices, purchase details and limited payment-related records for customer service, accounting, tax and legal purposes.

10. Digital Products, Courses and Downloads

When you purchase or access an e-book, guide, meal plan, online course, programme or downloadable resource, we may collect and process the information needed to:

  • Complete the transaction.

  • Deliver the product or resource.

  • Create and manage your access.

  • Provide customer support.

  • Communicate important product or programme information.

  • Maintain lawful transaction records.

Downloading a resource or purchasing a product does not automatically subscribe you to unrelated marketing. Marketing communication requires the appropriate consent or another lawful basis under POPIA.

11. Where Your Information Is Stored

Personal information may be stored in secure electronic systems used to operate LightLife Health Solution, including:

  • Our website and hosting systems.

  • Online forms and landing pages.

  • GoPlus and related customer-management and communication systems.

  • DM Champ and WhatsApp communication systems.

  • Business email and cloud-storage services.

  • Booking and appointment platforms.

  • Xperiencify or other course-delivery platforms.

  • ThriveCart, Stripe and other ecommerce or payment platforms.

  • Analytics, automation and customer-support tools.

The platforms used may change as our business and services develop. We select established providers and limit the information shared with them to what is reasonably required for their services.

12. International Processing and Transfers

Some of our technology, hosting, payment, communication and course providers may process or store information outside South Africa.

Where personal information is transferred outside South Africa, we will take reasonably practicable steps to ensure that the transfer complies with section 72 of POPIA.

This may include using providers that:

  • Operate under privacy laws offering an adequate level of protection.

  • Maintain binding privacy and data-protection commitments.

  • Provide contractual safeguards for personal information.

  • Process the information with your consent.

  • Process the information where the transfer is necessary to fulfil your request or contract.

Using a service provider does not remove LightLife Health Solution’s responsibility to handle your information appropriately.

13. Sharing Your Information

We do not sell or rent personal information.

We may share limited personal information with trusted operators or service providers where reasonably necessary to:

  • Host and operate our websites.

  • Manage forms, email and customer communications.

  • Process payments and refunds.

  • Deliver purchases, digital products and services.

  • Manage bookings, courses and programme access.

  • Provide technical, professional, legal or accounting support.

  • Protect our systems, customers and legal rights.

  • Comply with a lawful request, court order or legal obligation.

Service providers are expected to process the information only for the relevant purpose and to maintain appropriate confidentiality and security protections.

We may also disclose information where you have authorised us to do so.

14. Cookies and Website Technologies

Our websites may use cookies and similar technologies to:

  • Operate essential website functions.

  • Remember preferences.

  • Maintain security.

  • Understand website traffic and usage.

  • Measure the performance of content and campaigns.

  • Support embedded content or third-party services.

Some cookies may be placed by website, analytics, booking, payment, advertising or embedded-content providers.

You can control or disable cookies through your browser settings. Disabling essential cookies may prevent certain website features from working correctly.

Where legally required, we will request an appropriate choice before activating non-essential cookies.

15. How Long We Keep Information

We retain personal information only for as long as reasonably necessary for the purpose for which it was collected, unless:

  • Retention is required or authorised by law.

  • The information is reasonably required for a lawful business purpose.

  • Retention is required by a contract.

  • You have consented to a longer retention period.

Customer, tax, accounting and transaction records may be retained for the periods required by applicable South African law.

Marketing information may be retained until you unsubscribe or ask us to delete it. We may retain a limited suppression record to ensure that you are not contacted again against your wishes.

When personal information is no longer required, it will be securely deleted, destroyed or de-identified where reasonably practicable.

16. How We Protect Your Information

We take reasonable technical and organisational measures to protect personal information against:

  • Loss or damage.

  • Unauthorised access.

  • Misuse or unlawful processing.

  • Alteration or destruction.

  • Unauthorised disclosure.

Our measures may include access controls, passwords, secure service providers, appropriate device security, backups and limiting access to people who reasonably require the information.

No website, email, messaging service or cloud-based platform can be guaranteed to be completely secure.

17. Security Compromises

If we have reasonable grounds to believe that personal information has been accessed or acquired by an unauthorised person, we will investigate and take appropriate steps.

Where required by POPIA, we will notify the Information Regulator and affected individuals as soon as reasonably possible, taking account of legitimate law-enforcement needs and the measures required to determine the scope of the compromise and restore system integrity.

18. Your Rights

Subject to POPIA and other applicable laws, you may:

  • Ask whether we hold personal information about you.

  • Request access to your personal information.

  • Ask us to correct or update inaccurate or incomplete information.

  • Request deletion or destruction where we are no longer authorised to retain the information.

  • Object to certain processing.

  • Withdraw consent where processing is based on consent.

  • Unsubscribe from direct marketing.

  • Ask how and why your information is being processed.

  • Lodge a complaint with the South African Information Regulator.

To exercise these rights, email [email protected].

We may request reasonable proof of identity before providing access, correcting information or acting on a deletion request. Certain information may need to be retained where required by law or for another lawful purpose.

19. Links to Other Websites

Our websites may link to third-party websites, stores, booking pages, payment providers, course platforms, suppliers, social-media platforms or external resources.

LightLife Health Solution does not control and is not responsible for the content, security or privacy practices of independent third-party websites. Please review their privacy notices before providing personal information.

20. Updates to This Notice

We may update this Privacy and POPIA Notice when our services, technology, business practices or legal obligations change.

The current version will be published on this page with the latest revision date. Where a material change requires renewed consent, we will request it where reasonably practicable and legally required.

21. Contact LightLife Health Solution

For privacy questions or requests concerning your personal information, please contact:

LightLife Health Solution
Information Officer: Marc Friederich
59 Strubens Road
Observatory
Cape Town, 7925
South Africa

Email: [email protected]

Website: https://lightlifehealthsolution.com

22. Information Regulator

If you believe that your personal information has been processed contrary to POPIA, you may contact us first so that we can attempt to resolve the matter.

You also have the right to lodge a complaint with the South African Information Regulator:

Information Regulator South Africa
Woodmead North Office Park
54 Maxwell Drive
Woodmead
Johannesburg, 2191
South Africa

Telephone: 010 023 5200
Toll-free: 0800 017 160
Email: [email protected]
Website: https://inforegulator.org.za